7 February 2022

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25 years of Johan Cruyff Foundation

In 1997 on February 8th, exactly 25 years ago, Johan Cruyff founded the Cruyff Foundation, to make sports and play accessible for children and youth for whom this isn’t a guaranteed part of their lives. Johan Cruyff strongly believed in the infinite power of sports. And so do we, as a longstanding partner of the Cruyff Foundation.

Sports and play allow children to develop physical and social skills, it improves their physical and mental health, builds friendships and teaches about discipline, winning and losing and helping each other out. It is simply essential for every child around the world.

Like Johan Cruyff always said, “You can’t do anything on your own, you need to do it together”. Let’s continue what Johan Cruyff started!

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